Branding in digital is not just how you look. It is how people remember you.
Branding used to be a wee bit simpler. You had a logo, a strapline, a few colours and maybe a nice brochure. That was the brand. But digital has changed all of that.
Michael Salmon
Founder & Managing Director
Michael is a renowned marketing and business graduate and the Founder and Managing Director of tda! He is a digital strategist, user experience consultant and an expert in digital transformation.
He has 20 years of industry experience on both client and agency-side, leading global website projects for clients such as VisitScotland, Toshiba, Babcock and The University of Edinburgh.
His work has been recognised through winning 15 awards with The Marketing Society and the Design for Business Association.
Michael works with businesses to develop a vision for their digital presence, to help find better ways of engaging with customers and to grow their brands.
Thoughts from Michael Salmon
The stars of tda!
We're a united nations of creative talent. A cast of designers, UX specialists, content writers, strategists, developers, marketers and all-round superstars. We have more skills than Bear Grylls.
